A Content Funnel To Lead Readers To An Affiliate Sales Link

In this article you will learn how content marketing can be used to lead readers down a logical path filtering people out who will not make a purchase and keeping those interested in making the purchase in a content funnel leading them to an affiliate sales link.

When it comes to affiliate marketing we can become so consumed about how to get people to click through to our affiliate sales link that we can forget what we are creating and what we are creating is content for our blog or website. By writing a review or a recommendation we are creating more content.

The biggest difference between content for content marketers and clickfunnels system review content for affiliate marketers is that content marketers tend to be focusing on answering a problem in the market place and the affiliate content creator is writing either a recommendation or a product review.

As both a content marketer and an affiliate marketer I like to use both types of content and I have found that content marketing works better at attracting people to my blog. Let me explain, if I write an article that answers a question it is easier to market that piece of content and it is more share-able, meaning people have shared my how to articles more than any other type of article that I have written.

A good strategy that I have used with a great deal of success is to use my content to market my blog and in my blog I have recommended my product review post inside of another piece of content which is relevant to the article that I am writing.

If I were to use only affiliate marketing content types like product reviews or recommendations then I would as a strategy focus on the best features of the product and promote those articles, for instance I would write “The Top 10 Best Hidden Features Of The Samsung Galaxy Tab.” Then from within that article or series of articles I would leave a link either to a full product review or a link to purchase the product.

Here is how I would do that, after writing a series of articles I would prefer to leave a link to the full product review, here’s why, you will get more targeted people reading your review and clicking on your affiliate sales link who are interested in buying because if they have taken the time to read the first article series of the top ten best unknown features, then clicked on the product review link, you can guarantee that those people are more interested in purchasing the product.

Doing this you may find that you get fewer clicks, but they are more targeted because they have taken the time to read what you have to say and then clicked on the review article.

 

This Basic Marketing Funnel

You have the blog, you have the auto-responder, and you may even have a capture page, but for some reason you’re still not seeing the results you thought you would. People are looking at your capture page and then leaving like you just offered them a Bible at a Scientology conference. Setting up a marketing funnel is easy once you get a few concepts and strategies in place. Here is a funnel you can tweak and use with any online business.

Know Who You’re Talking To

Picture in your mind who your perfect prospect is – Is it a He or a She? 25-35 years old or 40 years old? New to the concept of starting a home based business? Is this a fair statement, it’s not what you say… it’s how you say it? You would speak differently to a 40 year old man than you would to a 25 year old woman, right? Know your target audience and make sure you are speaking to them specifically. Being very specific with your message will do two things: 1) Connect with your target prospect on a very personal level and 2) Scare away the people you’re not talking to.

Pre-sell Your Capture Page with Your Content

You will see a lot of people putting out ads that have a powerful Hook or Headline. If you don’t capture your viewer’s attention with your headline, there is little chance that they will continue reading the rest of your message. You can also use stories that emphasize the benefits of your product and pre-sells the idea or peaks your reader’s interest enough to get them to visit your clickfunnels review & complaints capture page. You can pre-sell in a video, an article, a blog post, or a Facebook discussion. However you choose to put your content out there, make sure it has these elements to effectively pre-sell your benefit:

  1. Frames or Identifies the problem that your benefit is going to solve
  2. Agitates the problem by conjuring up images of your reader being in pain, frustrated, upset, sad, miserable
  3. Teases your reader by asking them, “What if there was a way to experience [your product as a solution to their pain]?”
  4. Call to Action – “Go here to find out how you can banish cellulite for Good!” Compel your reader to do something with your content other than just read it. If you use video, you can even explain what they will see next and what to do once they get there.

Calibrate Your Capture Page with Your Content

Once you have built up enough anticipation, send your reader to your capture page. Make sure that the benefit you promised in the pre-sell content is listed somewhere as a benefit on your capture page. Using the Call to Action example from above, your capture page might say something like, “Learn the 2 simple moves that will banish cellulite from your body for good!” Think of the process like this… If you search for remedies for cellulite on Google and you get search results for breast augmentation, you’re probably not going to click on the results for breast augmentation because that’s not what you were looking for. Ideally, your capture page should list 3 to 5 solutions or benefits that are relevant to your reader.

To Freebie or Not To Freebie…

If you have given your email address to someone in exchange for information then you have a basic understanding of what compels people to exchange their information. A Free resource guide or access to a step-by-step video demonstration are both examples of Freebies that will get people to give you their email addresses. Depending on what you promised, you can deliver the freebie by a series of email messages or you can redirect your reader to a Thank You page where they can download your resource guide right away. People are looking to access information NOW, so don’t make them wait.

If your company offers free samples of your product, your reader will need to give you an address to send it to, right? Or your online opportunity might offer a Free 30 day trial to your customer if they sign up before leaving your page- these are also good Freebies to give in exchange for your prospect’s information.

Give Your Audience a Taste, but Don’t Feed them Yet

Use your content to wet your customers’ appetites. Threaten to solve their problem and give them the [desired results] they’ve ONLY dreamed of until now. Give them the appetizer for FREE and then eventually, when they buy your product, they’ll get fed. Don’t be afraid to give them a glimpse of what they would otherwise have to pay for. Give them part of the whole solution for FREE to show them how valuable your product is. If you are already solving pains and frustrations for free, your customer will be more compelled to give you their information to get more from you.

The Secret Sauce

After you get your message right and you frame the problem, you’re going to agitate the problem. You’ve given your prospect a strong call to action which leads them to your capture page and then you give them even more value which makes them give you an email address. Here is how you close them with automation:

  1. Use 3 to 5 emails to give even more value and establish a relationship with them
  2. Use 2 to 3 emails to tell them about an upcoming webinar or presentation [maybe Your company’s weekly training] and how it has benefited you financially.
  3. At the end of the training call, you will offer to show your prospects exactly how they can build a business like yours by joining your XYZ opportunity.

 

Discover the Magic of the Internetwork Marketing Funnel – Your Success Toolbox – Part 1

In this two-part article we are going to talk about the tools that successful InterNetwork Marketers use to grow their business profitably. But before I introduce the InterNetwork Marketing Success Toolbox, let me first consider a simple yet amazingly powerful concept: the Marketing Funnel.

A funnel is very wide at the top and narrow at the tip. Not everything can come out the bottom all at once. And each funnel has a certain capacity from large to small.

Your marketing funnel works just like a conventional funnel you use at home – the only difference is what you put inside!

Imagine your target market as what can potentially come in through the wide end of a funnel and look at all of your marketing efforts as a journey you take them on through the funnel.

One of the easiest ways to boost your profits is to make it easier for more prospects to begin a relationship with you. clickfunnels review & complaints Once prospects have experienced your expertise and professionalism, they are more likely to spend money with you. The Marketing Funnel is a visual representation of opportunities you offer prospects to view you as familiar and trusted, a “friend” instead of as a “stranger”. Each level in the funnel represents increased familiarity, commitment, and trust – and increased profit opportunities for you. Fear of making a mistake exceeds desire for change. Fear holds back sales.

The Marketing Funnel is a well known concept in traditional marketing, now lets looks at what happens when you apply it to the world of InterNetwork Marketing: imagine two funnels put side by side with the bottoms next to each other. Do you start to get the picture?

Seth Godin, the author of more than seven books that have been bestsellers around the world, and formerly VP of Direct Marketing at Yahoo! puts it as follows in his latest book Flipping the Funnel:

– Turn “strangers” into “friends”

– Turn “friends” into “customers”

– And then… do the most important job: Turn your “customers” into “salespeople”

The math is compelling. Most of the people in the world are not your customers. They haven’t even heard of you, actually. And while many of these people are not qualified buyers or aren’t interested in buying your product, many of them might be – if they only knew you existed, if they could only be persuaded that your offering is worth paying for.

But how on earth are you going to get them to know about you? We live in the most cluttered marketplace in history. You don’t have enough time or enough advertising budget to get your message to all the people who need to hear it.

Visit the Areas That Produced Welsh Gold in Wales

When Prince William slipped a wedding ring on Kate Middleton’s finger in Westminster Abbey, the ring was made of Welsh gold. Welsh gold can be traced back 2,000 years and today it is prized for its origin and scarcity. Take a trip to Wales and discover the areas that once mined this now rare gold.

There are two locations where Welsh gold occurs naturally. In South Wales it was found in the valley of the river Cothi in Carmarthenshire. This is known as the Dolaucothi mine and is of Roman origin. Jejum de daniel 21 dias But it wasn’t until the 1930s that Dolaucothi’s origins were fully realised. Tools discovered at the site were compared with archaeological digs across Europe and the mines were deemed to be of Roman origin. After the Romans left Britain, the mine lay abandoned for centuries until a revival was made in the 19th and early 20th centuries. Sadly, this all came to an end before the first World War and the mine was finally closed in 1938. However, today the mine is owned by The National Trust and visitors can take guided tours of Dolaucothi where they will experience what life was like for the gold miners during the time of the Romans and Victorians.

The second location for gold is in North Wales where a belt of gold ran from the coast at Barmouth to Ganllwyd and here, from 1862 until 1911, large-scale mining was underway. Of the many mines, it was Clogau and Gwynfynydd mines that produced most of the gold in this area. The Gwynfynydd mine was discovered in 1860 and active until 1998. It produced 45,000+ troy ounces and the Queen was presented with a kilogram of gold ingot from this mine on her sixtieth birthday. In the 1990s the mine was open to the public and provided guided tours, but it closed in 1998 over health and safety issues.

Started by the Romans, the Colgau mine (subsequently also known as Clogau St Davids Gold mine) was originally a copper mine. Copper was mined from this site until 1854 when gold was discovered. It eventually became considered one of the largest and richest mines in this mining area and produced 2,442 kg of gold.